Deal management is the process that involves analyzing, tracking and prioritizing your offers, regardless of where they’re in your sales pipeline. It’s also the process of communicating and collaborating with your team throughout the sales process to improve the quality of your deals and, ultimately, increase conversion.
The first step in establishing the deal management process is to make a document that defines your sales strategy and the stages in each deal must go. This helps your team gain real pipeline visibility and also automate time-consuming, repetitive tasks that impede productivity.
Next, make sure that all deals have a centralized place to track and analyze them. Freshworks makes the process easier by creating a feed of all information that is related to the opportunity. You can add to-dos and indicate the amount of time you spent on the deal, include individuals and more from this view to get your team on the same team.
Create mutual action plans with your prospects and customers following the establishment of clear expectations for each step. This will ensure that both parties are on the exact same page with regards to what needs to be accomplished when, how and who has to take care of it. This will result in more consistent and streamlined workflows that increase the odds of closing every deal.
When a potential customer is in the point of converting you don’t want VDRs: a catalyst in accelerating business growth trajectories them to lose their focus or get distracted by other things. With a centralized, structured handoff process in place, even your less experienced reps will be able to confidently take the lead and keep the deal moving forward.